How to Add the Contact Button to Instagram

Have you seen the Instagram Book button popping up on your friends’ Instagram pages? Instagram has partnered with StyleSeat and select booking platforms to offer this new feature to barbers, stylists, estheticians, and other independent professionals who use online booking and scheduling apps to power their business.

Over 200 million people visit Instagram business profiles daily. Knowing how to add the contact button to Instagram or a clear call-to-action button will help turn profile views into booked appointments. If you’ve been wondering how to use your Instagram account to market your business and connect with clients, opting in for an Instagram Book button is a no-brainer.

If you’re already signed up for StyleSeat, you’re halfway there. Here’s what to do next:

Step 1: Get an Instagram Business Account

You’ll need an Instagram business account to get the Instagram Book button. It’s a free feature that comes with your personal account, and if you don’t have one, you’re missing out on important features that could change the way you market on social media. In addition to important insights like Instagram profile views and bio link clicks, you’ll also have the ability to post multiple “action buttons.” An Instagram action button is at the bottom of your profile that gets clients to do things like call you, email you, or (you guessed it) book you.

You need a business profile first before you can add your Book button.

Step 2: Add Your Instagram Book Button

This is the easy part. If you’ve tried to link your StyleSeat account before Instagram’s latest update, chances are the steps have changed. Follow the latest steps below:Go to your Instagram business profile

1. Select Edit Profile

2. Tap Action Buttons

3. Select Book Now

4. Select StyleSeat

5. This will pull up a StyleSeat login page

6. Enter your StyleSeat username and password to integrate your Instagram business page with StyleSeat

7. Click Continue

8. Head back to Instagram to view your brand new Book Now button

Step 3: Get the Latest Version of Instagram

If you’re having issues connecting your StyleSeat account, make sure you have the most up-to-date version of the Instagram app. Not sure if you have the latest version?

For iPhone: 

1. Open the App Store
2. Tap your profile icon at the top of the screen
3. Scroll down to Instagram, if you don’t have the latest version tap Update (if it says open next to your app, then you have the latest version!)

For Android:

1. From the Play Store home screen, tap the Menu icon
2. Tap My apps & games
3. Tap the Instagram app to update to the latest version

Step 4: Track Your Conversions

Once you have set up your insta button, you can use third party applications to track your conversions. Checking the clicks and conversions is important for your business because you can check which call to actions generate the most traffic.

Use the Insta Book Button to Promote Your Business

The insta button is a valuable feature to add to your social media page. When someone clicks on your Instagram profile it will be easier to get customers to interact directly with a specific page. Utilize the Instagram button to promote your business.

Having trouble? Feel free to fill out this form for customer support.